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BBC America creates social media buzz with new season of Doctor Who
The BBC scored its most-watched ever programme on BBC America at the weekend for the season premiere of season seven of ‘Doctor Who’, ‘Asylum of the Daleks, and racked up the biggest social media buzz...
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Viggle acquires social network GetGlue as second screen advertising continues...
Last week I looked at how the phenomenon of the second screen in television advertising was developing, in relation to Ricky Hatton’s (unsuccessful) return to the boxing ring. In that case the team...
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